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The Challenge

Following the success of its Active 10 and Active 12 GPS devices, Satmap Systems decided to create the next generation of Active devices – with improved screen toughness, button functionality and waterproofing. It also wanted to incorporate new features such as a touchscreen, Wi-Fi connectivity, improved GPS and a unique dual-battery system.  

  • Applied Expertise
  • Research & strategy
  • Human factors
  • Industrial design
  • Packaging
  • Technology development
  • Mechanical engineering
  • Electronic engineering
  • Software engineering
  • Wireless & connected
  • Short run manufacturing
  • Manufacturing processes
  • Supply chain management

The Solution

Our first step was to gain human factors insights and gather customer feedback from previous models to feed into the design process. Our industrial design team then worked to maintain and enhance the brand, while our engineers integrated the new functionality and developed the mechanical design to meet the extreme requirements of Satmap customers.

Proof-of-concept tests ensured that the custom Gorilla Glass touchscreen within the ultra-rugged case design exceeded IK7 grading in impact tests and achieved IP68 rating for water submersion.

Benefit to Client

The new Active 20 was a sell-out success within days of its launch.

“We’re really pleased with the Active 20 – we’ve integrated all the exciting new technologies we were hoping to, while maintaining our customers’ favourite features. We are confident the Satmap experience will be better than ever.”

Howard Dyson, managing director and founder, Satmap Systems
 

Case Studies

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    Collaboration with Satmap Systems to create the ultimate rugged, high-performance sports GPS device