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CDP's Tom Lawrie-Fussey is guest blogger for InstaPay
Payment methods have been evolving since ancient times, from bartering with animals and grain to the introduction of coins, then credit cards – and everything in between. But not since the advent of online shopping have we experienced changes on the scale of those that are being driven by mobile payments.
It’s clear that mobile devices are changing the way people interact with businesses and each other, but they’re also having a profound impact on the payments industry. With the value of mobile payments expected to reach 1 trillion U.S. dollars by 2019*, the future is looking bright for mobile commerce.
Payment technology has the potential to dramatically impact the consumer retail experience. However, it isn’t payment technologies or the thought of payment that gets consumers excited; it’s what they’re buying. Consumers want ease, convenience and an enjoyable shopping experience that ultimately ends in a successful purchase.
If you’d like to speak with Tom further on the contactless payments, please email email@example.com.
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